Summary

I helped to define and execute public messaging using the Digidesign website, new media channels such as YouTube and pro audio forums. I was also responsible for establishing the market positioning of the company’s products and service offerings on the web.

This entailed web design for the website, mini-sites, marketing e-mails, interactive Flash design for banners and audio/video players, copywriting and copy editing, as well as working with others in marketing to define web strategy for marketing and sales initiatives.

Project

Brand

• Identity Brief
• SEO Strategy
• Copywriting

Digital

• Project Strategy
• User Experience
• Web Interface
• Digital Advertising
• Email Marketing

Quote

“Kyung Min has consistently demonstrated an amazing work ethic with all of his jobs, both inside and outside of work. He possesses immaculate computer skills in almost everything under the sun, including web design, graphic design, motion graphics, music production and much more. He is capable of answering almost any computer related issue. Kyung also has a full understanding of the creative marketing industry as well as an extensive education background.”

“While working with Kyung he was knowledgeable, displayed an over-achieving attitude and always saw ways to improve upon our groups organization. Our conversations were always rich with insight as we discussed industry trends along with new and upcoming products/companies. He is very sharp and extremely detailed oriented and I would highly recommend him to anyone or any company seeking professional creative services.”

Brandon Carroll, Digidesign