Motive (Maintenance)
Summary
Led 0-to-1 product design for Motive Maintenance, extending the fleet management platform into full maintenance operations and establishing the design direction for a new core product pillar
Established an AI-first design and prototyping workflow that cut prototype cycle time from 12 months to 3 months and accelerated stakeholder review and customer validation cycles
Project
Digital
Project Strategy
User Experience
Web Interface
Mobile Design
Copywriting

